Today BMW announced the production version of the all-new BMW ActiveHybrid 7, which will also premiere at the Frankfurt Auto Show (IAA) in September. The BMW ActiveHybrid 7 will reach America shores in Spring, 2010. Based on the newest BMW 7 Series, this unique car sets new standards for performance and efficiency in the premium luxury class. Read the rest of this entry »

With the launch of a new generation of high-security sedans based on the BMW 7 Series, the leading supplier of premium vehicles meets the most stringent safety requirements for persons at risk while travelling in their vehicles. Both, the BMW 760Li High Security and the BMW 750Li High Security are the first models in the world to be certified to BRV 2009 and both vehicles meet the requirements of the new ballistic protection level VR7. Due to their highly effective protective armour, the non-transparent body areas of the BMW 760Li High Security and the BMW 750Li High Security meet the requirements of the ballistic protection level VR9. Hence, both the BMW 760Li High Security and the BMW 750Li High Security provide optimum safety in the individual mobility segment in combination with unparalleled comfort of travel, superior drive technology and an abundance of innovative equipment features to guarantee confident motoring at all times. Read the rest of this entry »

Following its successful introduction into the market, the new BMW 7 Series is further expanding its position in 2010 as the most innovative model series in the luxury segment. New drivetrain and equipment variants emphasise both the driving pleasure and the outstanding efficiency of BMW’s top-class luxury saloon.

The BMW 740d to be introduced in autumn, for example, will for the first time feature a new straight-six diesel engine with BMW TwinPower Turbo Technology and maximum output of 225 kW/306 hp. The second diesel model in the range, the BMW 730d, underlines its status as the world’s most economical and lowest emission model in the luxury class by a further reduction in both fuel consumption and CO2 emissions as well as optionally available BMW BluePerformance Technology. Hence, BMW now offers yet another production model already fulfilling the EU6 emission standard today. Read the rest of this entry »

F01 / F02 are the internal works codes for the new 7-series. The combination sounds like motorsports, but is this title adequate for a big luxury saloon? Anyone who’s seen the big BMW in AC Schnitzer trim will certainly answer this with an unambiguous “Yes”. Read the rest of this entry »

BMW car dealers launching the new 7 Series executive saloon in the UK have been given a financial boost by the manufacturer.

The luxury carmaker has said it will retain ownership of 7 Series dealer demonstrator vehicles, saving the dealers a considerable outlay on a vehicle that retails from £54,160.

Each car will remain with a dealer for a six-month period before being replaced.

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BMW today announced that it will offer — exclusively through the renowned Neiman Marcus Christmas Book — a limited edition of its all-new 2009 BMW 7 Series, designed by the team at BMW Individual, and based on a BMW 750Li. In honor of the 7 Series’ 31st anniversary, only 31 of these personalized models have been built and the 31 lucky Neiman Marcus customers who buy the car will have the ultimate “bragging rights” – they will be able to purchase the 2009 BMW 7 Series from October 16 only through authorized BMW dealers, before the vehicle’s North American preview at the Los Angeles Auto Show in November, and before its 2009 launch date.

Each automobile also includes an unforgettable European driving experience along the French Riviera. The Neiman Marcus Limited-Edition 2009 BMW Individual 7 Series and fantasy driving experience will be available for purchase in this year’s Neiman Marcus Christmas Book for $160,000. Read the rest of this entry »

Maximum effi ciency in the luxury class, supreme dynamics in the hybrid segment – precisely these are the unique standards offered and combinedw ith one another by the BMW Concept 7 Series ActiveHybrid.

Introducing this Concept Car based on the new BMW 7 Series, BMW is clearly demonstrating the potential offered by the most advanced hybrid technology available today. The BMW Concept 7 Series ActiveHybrid comes with hybrid components tailored precisely to the character of this unique saloon, offering driving comfort, everyday motoring qualities and driving safety of the supreme standard only the BMW 7 Series is able to provide. Read the rest of this entry »